We play a broader role in the communities in which we live and work beyond what we deliver through our core business activities; we do this through community investment programmes and the direct efforts of our employees.
By aligning our community investment strategy to our skills and experience as a bank, the positive impact of our activity is much more than a financial contribution.
Our programmes aim to empower disadvantaged young people with the skills they need to achieve financial independence and security.
Our employees can –
and do – play a huge role in supporting their local communities. We encourage our people to take part in our programmes, and also support them in their own volunteering, fundraising and regular giving.
Our role in the communities goes far beyond what we deliver through our core business activities. We believe the future success of communities and economies depends on the next generation having the right skills. We focus on empowering young people with the necessary financial, entrepreneurial and life skills to achieve financial independence and security.
In 2011, we invested £63.5m in community programmes which reached people in 33 countries around the world. These activities were supported by over 73,000 colleagues who donated their time, skills and money to support community causes.